The Feminist Beauty Project

YOUR FEMINIST GUIDE TO LOVING AND CRITIQUING ALL THINGS BEAUTY SINCE 2015

GLOBAL BRANDS LISTS


I collected all information provided below from brand websites, internet searches, and Wikipedia. I am providing these lists in order to illuminate the concentration of ownership within the beauty industry into the hands of a few large companies, those of which I have highlighted below. I believe that we have the right to know where our dollars are truly going in order to build a more critical consciousness about our purchasing power as well as the domination by a small number of companies within the beauty industry. I have provided the acquisition year as well as hyperlinks to brand and company websites whenever possible (many of the links provided will direct you to the US based website).

 

L’OREAL PARIS BRANDS & SUBSIDIARY COMPANIES

ARTec (link to press release about L'Oreal's acquisition; I could not find an ARTec website).
Biotherm (acquired in 1970)*
Cacharel*
Carita*
Carol’s Daughter
Clarisonic (acquired in 2011)*
Colorama (link to press release about L'Oreal's acquisition; I could not find a Colorama website).
Createurs de Beaute
Decleor*
Dermablend (acquired in 2000)*
Diesel*
EM Michelle Phan (created by Michelle Phan with L'Oreal in 2013)
Essie (acquired in 2010)*
Garnier (acquired in 1965)*
Giorgio Armani*
Guy Laroche*
Helena Rubinstein (acquired in 1989)*
Innate
Inneov
Keraskin Esthetics (created by L’Oreal in 2007)
Kerastase (created by L’Oreal in 1964)*
Kiehl’s (acquired in 2000)*
L’Oreal Paris*
L’Oreal Professionnel*
L’Oreal Technique
La Roche Posay (acquired in 1989)*
Lancome (acquired in 1964)*
Magic (link to press release about L'Oreal's acquisition; the Magic Holdings International Limited website has expired).
Maison Martin Margiela*
Matrix Essentials (acquired in 2000)*
Maybelline (acquired in 1996)*
Mizani (acquired in 2001)*
Niely Cosmetics
NYX Cosmetics (acquired in 2014)
Ombrelle
Paloma Picasso
PureOlogy Research (acquired in 2007)*
Ralph Lauren*
Redken (acquired in 1993)*
Roger & Gallet*
Sanoflore*
Shu Uemura & Shu Uemura Art of Hair (acquired in 2004)*
Skinceuticals (acquired in 2005)*
SoftSheen-Carson (acquired between 1998-2000)*
Stella McCartney
The Body Shop (acquired in 2006)*
Urban Decay (acquired in 2012)*
Vichy*
Viktor & Rolf*
Yue Sai (acquired in 2004)*
Yves Saint Laurent (YSL) (acquired in 2008)*

*Companies marked with an asterisk are listed on the L'Oreal website as a L'Oreal Brand as of 5/31/2015

For more detailed information regarding its acquisitions, you can visit L'Oreal's brand news feed here as well as L'Oreal's history here

 

ESTEE LAUDER BRANDS


AERIN Beauty*
Aramis*
Aveda (acquired in 1997)*
Bobbi Brown (acquired in 1995)*
Bumble and Bumble*
Clinique*
Coach (acquired in 2006)*
Darphin*
Donna Karan Cosmetics (acquired in 1997)*
Editions de Parfums Frederic Malle*
Ermenegildo Zegna (acquired in 2011)*

Estee Lauder*
Flirt! (created by BeautyBank for Estee Lauder in 2004)*
GLAMGLOW*
Good Skin Labs (created by BeautyBank for Estee Lauder in 2007)*
Jo Malone London (acquired in 1999)*
Kiton (acquired in 1995)*
La Mer (acquired in 1995)*

LAB Series (created by Estee Lauder in 1987)*
Le Labo*
MAC*
Marni (acquired in 2011)*
Michael Kors (acquired in 2003)*
Ojon*
Origins*
Osiao*
Prescriptives*
RODIN olio Iusso*
Smashbox Cosmetics*
Tommy Hilfiger (acquired in 1993)*
Tom Ford Beauty*
Tory Burch*

*Companies marked with an asterisk are listed on the Estee Lauder Companies website as an Estee Lauder Brand as of 5/31/2015

 

COLGATE PALMOLIVE BRANDS


Ajax*
Baby Magic
Bambeanos
Cibaca
Cold Power
Colgate*
Darlie

Fabuloso*
Fresh Start
Hill's Pet Nutrition*
Irish Spring*
Kolynos

Lady Speed Stick*

Mennen
Murphy Oil Soap*
Palmolive*
Science Diet
Skin Bracer
Softsoap*
Speed Stick*
Suavitel*
Teen Spirit
Tom's of Maine
Ultra Brite

*Companies marked with an asterisk are listed on the Colgate-Palmolive website as a Colgate-Palmolive Brand as of 5/31/2015

 

JOHNSON & JOHNSON BRANDS


Aciphex
Actifed
Acuvue
Arestin
Aveeno
Axert
Band-Aid
Benadryl
Bengay
Benylin
Carefree
CARTO
Clean & Clear
Codral
Comfyde
Compeed
Complera
Cortef
Dacogen
Ditropan
Edurant
Flexeril
Floxin
Haldol
Helioplex
Imodium
Inadine
Incivek
Intelence
Invega
INVEGA
Invokana
Ionsys
Jurnista
Lactaid
Leustatin
Levaquin
Levoquin
Listerine
Micatin
Motilium
Motrin
Natrecor
Neosporin
Neutrogena
Nicorette
Nizoral
Nucynta
Olysio
OneTouch Ultra
Ortho Tri-cyclen
Penaten
Pepcid
Pepcid Complete
Prezista
Priligy
Procrit
Reactine
Regaine
Rembrandt toothpaste
Remicade
ReoPro
Resolor
Rhinofebral
Ribomustin
Risperdal
Rolaids
Simponi
Sirturo
Spectazole
Splenda
Sporanox
Stayfree
Stelara
Sudafed
T/Gel
Topamax
Treo
Tylenol
Tylenol PM
Ultram
Unisom
Velcade
Vermox
Visine
Xarelto
Xeplion
Yondelis
Zarnestra
Zeftera
Zevtera
Zytiga

 

PROCTER & GAMBLE BRANDS


007 Men's Fragrances
Ace
Align
Alomatik
Always
Ariel
Aussie
Bold
Bonux
Bounce
Bounty
Braun
Bruno Banani Fragrances
Cascade
Charmin
Cheer
Christina Aguilera Perfumes
Clairol Professional (recently sold to Coty)
Clearblue
Comet
CoverGirl (recently sold to Coty)
Crest
Dash
Dawn
Daz
DDF
Dodot
Dolce&Gabbana
Downy
Dreft Laundry
Duracell
Ellen Betrix
Era
Escada Fragrances
Eukanaba
Fab
Fairy
Febreze
Fekkai
Fixodent
Fusion
Gain
Gala
Gilette
Gucci
HUGO BOSS
Head & Shoulders
Herbal Essences
Iams
Ivory
Joy
Lacoste Fragrances
Lenor
Londa Professional
Luvs
MACH3
Max Factor (recently sold to Coty)
Metamucil
Mexx
Mr. Clean
Mr. Proper
Myth
Naomi Campbell
Natural Instincts
Naturella
Nice 'n Easy
Nioxin
Olay
Old Spice
Oral-B
Pampers
Pantene
Pepto-Bismol
Prestobarba/Blue
Prilosec OTC
Puffs
Puma
Rejoice
Rindex
Rochas
Safeguard
Salvo
Sarasa
Scope
Sebastian Professional
Secret
SK-II
Swiffer
Tampax
Tempo
Tide
Venus
Viakal
Vicks
Vidal Sassoon
Vizir
Wella (recently sold to Coty)
Whisper

COTY BRANDS
Adidas*
Astor*
Balenciaga*
Beyonce*
Bottega Veneta*
Bourjois*
Calvin Klein*
Celine Dion*
Cerruti*
Chloe*
Chopard*
CK One Calvin Klein*
David Beckham*
Davidoff*
Enrique Iglesias*
ESPRIT*
Guess*
Halle Berry*
Jennifer Lopez*
Jil Sander*
Joop!*
Jovan*
Katy Perry*
Lady Gaga*
Lancaster*
Love2Love*
Manhattan*
Marc Jacobs*
Miss Sporty*
Nautica*
Nicole by OPI*
Nikos Parfums*
NYC Color*
OPI*
Philosophy*
Pierre Cardin*
Playboy*
Rimmel*
Roberto Cavalli*
Sally Hansen*
Stetson*
Tim McGraw*
Tonino Lamborghini*
Truth or Dare by Madonna*
Vera Wang*
Vespa*
Vivienne Westwood*

*Companies marked with an asterisk are listed on the Coty website as a Coty Brand as of 9/28/2015

Coty recently acquired a total of 43 brands from Procter & Gamble, including Cover Girl, Max Factor, Clairol and Wella. Read more about this acquisition here.

UNILEVER BRANDS

The list of Unilever brands is so expansive that I no longer felt it sensical to list them here. Instead, here is a link to a Wikipedia page that lists all global Unilever brands (there are a LOT), and breaks them down by industry (food/personal care).

Here is a link to the Unilever USA page, providing a list of US Unilever brands.